Your website is the face of your company, but if it’s been a few years since your last redesign, many of your competitors will have a significant advantage over you. Their advantages comes in several forms, including increased organic search traffic, as well as visitors perceiving their products and/or services to be higher-quality/value and their company […]
Your website is a critical part of your business, but it’s also the part that most home builders get wrong, because while you’re a master of construction, HTML and CSS are not your area of expertise. 81% of your clients will research your company online before deciding whether they want to do business with you, and if […]
I knew that even in 2016, some static HTML websites still existed, but I hadn’t encountered one in so long that I assumed any serious entrepreneurs had already made the switch to WordPress a long time ago. I was recently proven wrong when I met a local entrepreneur here in Tampa who simply hadn’t bothered to update […]
I take my background in web design and digital marketing for granted, and that’s why I’m often surprised when I see smart people making dumb web design mistakes. I sometimes forget that all of this computer wizardry isn’t second nature to everyone. Or even most people. Most people who have a website are either entrepreneurs or […]
People generally fit into one of two groups when it comes to web design. Group one wants to design their website once and never touch it again. That group is wrong, and thankfully, is rapidly shrinking. Group two wants to continually change their website, often including a complete redesign every year. That group is also wrong. Most […]