How to Set Up WordPress Permalinks to Maximize SEO

How to Set Up WordPress Permalinks to Maximize SEO

By default, WordPress doesn’t have the ideal URL structure for SEO, but this relatively easy fix is essential because a proper URL structure helps search engines to better understand the hierarchy of your website, which can help to improve organic ranking and traffic. An easy way to understand the role of website hierarchy in SEO is […]

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SEO mistakes

7 Dumb SEO Mistakes That Smart People Make All the Time

If you’re anything like most of the hardworking business owners I talk to on a daily basis, you’re probably too busy running your business to stay up to date on the latest search engine optimization techniques. I completely understand that. That’s why I’m not surprised when I see smart people making a lot of the same SEO mistakes. I understand that […]

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Google Penguin 4.0

What Google’s Penguin 4.0 Update Means to Link Building

During a recent interview on Webcology, I was discussing Google’s recent Penguin 4.0 update with Jim Hedger and Dave Davies, but after the interview, the wheels in the cynical part of my brain really started turning. After nearly two years of waiting, Google has finally updated Penguin—this time for the last time, because now it’s been […]

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