http://traffic.libsyn.com/dmp/DMP_Ep4_FINAL.mp3Podcast: Play in new window | DownloadJon Henshaw, founder of Raven Tools, explains the impact of page speed on digital marketing today. He also delves into some of the powerful research and reporting features that Raven Tools provides to help digital marketers become more effective and efficient. Raven Tools Twitter Show notes Google Page Speed Read more »
http://traffic.libsyn.com/dmp/DMP_Ep3_FINAL.mp3Podcast: Play in new window | DownloadBryan Eisenberg outlines the innovative techniques that Amazon used to dominate their industry, and explains how you can use them in your own digital marketing efforts. Website Twitter Show links Be Like Amazon, by Bryan Eisenberg
http://traffic.libsyn.com/dmp/DMP_Ep2_FINAL.mp3Podcast: Play in new window | DownloadMichael Penney shares his experience using his podcast, Cigars and Sea Stories, to build a brand, audience, and business, and then leveraging that to launch the 5 Paragraph Business Plan, a business planning tool based on the mission planning format used by the United States Marine Corps.
http://traffic.libsyn.com/dmp/DMP_Ep1_FINAL.mp3Podcast: Play in new window | DownloadIn this episode, Jeremy Knauff, founder of Spartan Media, explains how to convince customers that your company is the best choice for them by focusing on the value you provide, defining a niche, and differentiating your company from competitors. This is essential for long term growth and profitability.
Building an audience is essential but requires a lot of time and effort, which leads most people to look for shortcuts. Unfortunately, they don’t work. Digital maketing today gives us more ways to get in front of as broad or as focused of an audience as you want, but even that unprecedented power doesn’t enable Read more »