As business owners continue losing interest in Facebook because of their declining reach, rising click fraud, and skyrocketing prices, Twitter is becoming more popular every day. But as the number of people flocking to the real-time microblogging platform increases, so does the number of people who have no idea what they are doing. It seems […]
Lately, a seemingly endless crowd of so-called SEO gurus fill their days by crying how their favorite tactic, guest blogging, is officially dead. Matt Cutts, the head of Google’s “webspam team” even added fuel to the fire, stating “So stick a fork in it: guest blogging is done.” A tactic that had worked for years […]
Every single one of us wants, no, needs to make more money, but I bet you didn’t know that your clients need you to raise your prices. I know it sounds crazy, but hear me out. Your clients don’t want to pay you more just because you’re a bubbly ray of freakin’ sunshine, they want […]
Every one of us, from the nervous intern on her first day, to the rock stars of your industry, face a common struggle; deciding when our work is good enough. In fact I’ve been struggling with it myself over the last few weeks while developing a new online marketing course. Logically I know it kicks […]
I’ve done a lot of stupid things in my life. (Ask my wife—she will eagerly agree!) One of them was relying one one revenue stream. Well, not entirely on one revenue stream, but one revenue stream for one small part of my business. Aside from client work, we also run some niche websites that generate […]