Running your own business is a lot less like the romanticized portrayal we see in movies and television and a lot more like herding kittens through a burning diesel plant. Unlike every business commercial I’ve ever seen on TV, most entrepreneurs don’t wake up refreshed at the crack of dawn, stroll into a glamorous office with […]
Links are still a large part of Google’s ranking algorithm and that’s never going to change. What has changed are the link building tactics to earn those links. The days of hiring someone to write a article for $15, then {rewriting|spinning|revising} the shit out of it and submitting it to a few hundred article directories are long […]
Developing your brand can be tough, especially when you’re first starting out. You’ve probably heard that it’s a good idea to emulate the people you want to be like, and there is merit to that. Emulating your role models’ actions is a great way to achieve your goals faster and more efficiently, but copying their personality will come […]
Don’t you hate wasting time and money on marketing that didn’t work out? The most common reason this happens is because business owners fail to plan. When your “marketing plan” consists of trying things out to see what happens, it’s no wonder you don’t get the results you want. Most business owners start a marketing campaign without defining a […]
We’ve all written a post that we didn’t love. No matter how knowledgeable or experienced you are, you’ll always find something that could be improved—even before hitting the publish button. And over time, you gain expertise, your writing style improves, and your industry changes, so this is especially true when you go back a few […]